Your executive summary is the most important part of your bid. But are you getting it right?

Experts agree that executive summaries are the most important part of your bid. They’re the most widely read, and offer you a opportunity to showcase your unique value proposition; convince the tender evaluator(s) to recommend you; and make it easier for them to justify that decision.
And yet, so many executive summaries are haphazardly thrown together at the end of a bidding process.
Here’s how to do better, avoid common preventable mistakes, and write an executive summary that gets results.

ProposalPro has reached the Top 20 globally for our tendering insight!

ProposalPro are delighted to announce that we have reached position #20 in Feedspot’s top 40 tender blogs and websites globally, joining some of the best in our profession internationally. We’re always delighted to share our specialist insights on tendering and bids with our readers, supporting them to grow their business strategically and sustainably by winning more work.

Working with weighted criteria

Working with weighted criteria | ProposalPro

Business owners often express confusion about working with average weighted criteria – it’s not a framework that you’ll come across too often outside of tendering. But it can tell you a surprising amount about what’s important to the buyer, how to read between the lines and structure your tender response to maximise your chances of success, and even whether it’s worth putting together a bid in the first place…

What is a RFP cover letter, and why does it matter?

You’ve finished many hours tailoring a compelling proposal, and you’re ready to submit; but are you overlooking your RFP cover letter? Your cover letter is a single-page cover letter accompanying your proposal. It’s your very first opportunity to introduce your business and offer high-level information.

It’s also often a missed opportunity, with many companies just copy-pasting ‘boilerplate’, treating cover letters as an afterthought – unfortunate for them, and lucky for you!

Don’t let ‘word limits’ limit your proposal!

Word limits can lead to serious headaches when writing a proposal. You want to share so much information about your business, its people and its value.

You might find yourself ‘in the zone’, far exceeding word limits, cutting your work afterwards and wasting valuable time. But word limits exist for a reason – your evaluator likely has many proposals to read!

So, how do you write a great proposal, without writing a thesis?